Vodafone Idea (Vi) has announced an exclusive partnership with Spotify to introduce three new prepaid recharge plans that bundle Spotify Premium at no additional cost, reinforcing its commitment to delivering enhanced digital entertainment and connectivity solutions for India’s growing base of digital-first consumers.
The newly launched portfolio includes the flagship Rs. 435 Non-Stop Hero prepaid plan, offering unlimited 4G/5G data, unlimited voice calls, 100 SMS per day, JioHotstar (Mobile) access and Spotify Premium with 28 days validity. Vi has also introduced a Rs. 250 prepaid plan featuring 2GB data, unlimited calls, 300 SMS and Spotify Premium for 28 days. In addition, the Rs. 230 add-on pack provides 30GB of high-speed data, Spotify Premium and access to more than 20 OTT platforms, including JioHotstar, ZEE5, SonyLIV, FanCode and Lionsgate Play, with a validity of 28 days.
Customers can activate Spotify Premium through the Vi App by recharging with an eligible plan, navigating to the “Claim Benefits” section and signing in with an existing or new Spotify account. The premium subscription remains linked to the recharge cycle, enabling uninterrupted access to ad-free music, offline downloads and high-quality audio through eligible recharges. The launch further strengthens Vi’s entertainment portfolio, which already includes leading streaming services such as Netflix, Amazon Prime, JioHotstar, SonyLIV and ZEE5 across select prepaid and postpaid plans.
The announcement is expected to resonate positively in Siliguri, an important commercial and distribution hub for North Bengal and the Northeast, where demand for bundled digital services continues to rise. The integration of Spotify Premium with affordable prepaid plans is likely to appeal to students, young professionals and entertainment-focused users seeking greater value from mobile recharges. Industry observers believe such bundled offerings could enhance Vi’s customer engagement and strengthen its competitive position in the Siliguri telecom market as operators increasingly differentiate themselves through premium digital content and value-added services.
