Classic Legends has launched a nationwide “Legends’ Care Camp” across its authorised Jawa, Yezdi and BSA dealerships from May 23 to May 31, 2026, in a move aimed at strengthening after-sales engagement and enhancing customer retention in the premium motorcycle segment. The nine-day service campaign will cover multiple cities across India and is expected to drive higher dealership footfall ahead of the monsoon season. Customers visiting the dealerships will be offered comprehensive motorcycle health check-ups, along with special benefits on servicing, labour charges, spare parts and genuine accessories.
Under the initiative, trained technicians will conduct a detailed 72-point inspection covering engine performance, brakes, clutch systems, tyres, electrical components, suspension and battery health to improve vehicle safety and riding efficiency. Customers will also receive expert guidance on motorcycle maintenance and riding preparedness before the rainy season. Speaking on the initiative, Jayapradeep Vasudevan said the company remains focused on customer experience and rider satisfaction through proactive service support and reliable after-sales care.
Classic Legends, which manages the Jawa, Yezdi and BSA motorcycle brands in India and overseas markets, is also offering finance and exchange benefits during the campaign period as part of its customer outreach strategy.
