Vicks Cough Drops, the trusted brand known for its commitment to giving India a khich khich free voice, joined hands with cricket icon Yuvraj Singh to unveil its new #VicksKholIndiaBol Cheer Anthem. The #VicksKholIndiaBol cheer anthem celebrates our nation’s boundless enthusiasm for cricket, and aims to enable 142 crore Voice champions to cheer for their team this cricket season.
Vicks Cough Drops is renowned for its iconic campaigns that empower Indians to voice their opinions in critical life moments without fear of judgment.
This cricket season, Vicks Cough Drops presents a fresh musical take on keeping the Cricket Fans at the center and giving them a khich khich free voice to cheer for their team.
Speaking about the anthem cricket icon Yuvraj Singh shared, “The #VicksKholIndiaBol Cricket anthem not only promotes unity and inclusivity in cheering for India but serves as a powerful reminder that when we unite our voices, there is nothing we cannot achieve. I also enjoyed learning and performing the anthem in Indian sign language and thank Vicks and India Signing hands for this opportunity to connect with this very special community of cricket fans.”