Toyota Kirloskar Motor (TKM) has unveiled “T CARE,” a comprehensive initiative designed to elevate the ownership experience for its customers. This new program integrates a variety of services under one brand, reflecting Toyota’s commitment to quality, reliability, and exceptional care.”T CARE” encompasses several customer-focused services, including T DELIVER for secure car delivery, T GLOSS for meticulous car detailing, and T ASSIST offering 24/7 roadside support for five years.
Additionally, T SECURE provides extended warranties, T SMILE delivers customizable maintenance packages, and T CHOICE offers a range of service parts. Other features include T INSPECT for used car inspections and T SPARSH, which caters to rural areas with comprehensive vehicle support.
Mr. Sabari Manohar, Vice President of Sales, Service, and Used Car Business at Toyota Kirloskar Motor, emphasized that T CARE is designed to strengthen customer relationships by providing seamless, personalized support at every stage of the ownership journey. With a network of 685 customer touchpoints and 360 T SPARSH outlets across India, Toyota aims to ensure easy access to its services.T CARE’s introduction is expected to enhance customer satisfaction by offering localized support and streamlined service options, catering to the specific needs of the region’s vehicle owners and further reinforcing Toyota’s commitment to customer-centric service.
