Toyota Kirloskar Motor (TKM) has completed its fourth regional ‘Great 4X4 Expedition by Toyota’ in the Eastern Region, showcasing the thrill of off-roading. The expedition, which began at Ajodhya Hill Top in Purulia, West Bengal, showcased the spirit of adventure and off-roading excellence that defines Toyota’s 4X4 SUVs.
The event attracted a diverse group of participants, including owners of Toyota and other SUV brands, creating a dynamic atmosphere filled with excitement. Toyota’s rich motorsport heritage continues to inspire the development of versatile 4X4 SUVs built on the renowned QDR (Quality, Durability, and Reliability) model.
Tomo Kirloskar Motor’s Vice President of Sales and Strategic Marketing, Mr. Atul Sood, expressed gratitude to all participants, supporters, and partners who played an integral role in the successful conclusion of the East Regional ‘Great 4X4 Expedition by Toyota’.The latest edition of the ‘Great 4X4 Expedition by Toyota’ series, which began in Southern India and continued through Western and Northern regional drives, captured the hearts of discerning 4X4 enthusiasts, offering an immersive experience. The experiential drive featured an impressive line-up of exceptional 4X4 SUVs, including the Hilux, LC300, Fortuner, and Hyryder AWD (All Wheel Drive), showcasing their exceptional off-road capabilities and driving comfort.