Škoda Auto India has appointed Bollywood star Ranveer Singh as its first-ever “Brand Superstar” as part of its 25th-anniversary celebrations and its strategy to deepen customer engagement in India. This partnership aligns with the company’s recent launch of the Kylaq, its first sub-4-metre SUV, and ongoing plans for market expansion.
Petr Janeba, Brand Director, Škoda Auto India, stated, “As we celebrate 25 years, we are entering a new era beyond launching world-class products. Ranveer Singh’s dynamic energy mirrors our passion and ethos, driving us closer to our customers.” Ranveer Singh said, “Škoda Auto India’s diverse and exciting product portfolio reflects a strong legacy. I’m thrilled to contribute to its growth in the evolving Indian market.”
Škoda plans to expand its Indian sales and service touchpoints from 277 to 350 by 2025, aiming for annual sales of 100,000 cars by 2026. The company showcased its ICE and EV models at Bharat Mobility Global Expo 2025, further solidifying its commitment to the Indian market’s dynamic growth.