Shopsy, Bharat’s fastest-growing hyper-value e-commerce platform, has provided value to millions of customers across India. Over the past year, the platform has seen a 3X increase in units, consumers, and vendors, with over 175 million app downloads.
Shopsy has expanded its last-mile delivery to 350 new pin codes in tier-2 and tier-3 regions, with many new customers being female shoppers aged 26-45 and homemakers from tier-2 and tier-3+ cities. Shopsy is gaining momentum in India, with 70% of customers from tier-2 and tier-3 regions and 40% of first-time customers from T2+ regions. Its budget-friendly offerings are driven by the youth of India, and its latest marketing campaign and flagship shopping carnival have helped it gain momentum. Shopsy aims to make digital commerce accessible across India by enabling a wide range of hyper-value product selections and a zero-commission marketplace, by providing 150 million products.
Kapil Thirani, Head of Shopsy, Flipkart, said, “ We at Shopsy are delighted to see the strong growth and heightened participation of customers across the country. Shopsy is designed to provide value for budget-seeking customers, combined with an extensive selection and easy accessibility across all serviceable pin codes of India.”
