Samsung launches Galaxy S24 in new titanium yellow color

Samsung, India’s leading consumer electronics brand, has unveiled an exciting addition to its Galaxy S24 Ultra lineup with the introduction of a striking Titanium Yellow color variant. Available for purchase starting today across online and offline retail channels in India, the Galaxy S24 Ultra now offers consumers even more choices alongside its existing Titanium Gray, Titanium Violet, and Titanium Black options.

The latest Galaxy S24 Ultra, proudly ‘Made in India’ and powered by Galaxy AI technology, introduces several groundbreaking features aimed at enhancing user experience. This includes innovative tools such as Live Translate, Interpreter, and a suite of AI-driven photography enhancements under the ProVisual Engine. Notably, the phone debuts a pioneering gesture-driven Circle to Search feature in collaboration with Google, simplifying information retrieval with intuitive gestures on the screen.Photography enthusiasts will appreciate the Galaxy S24 Ultra’s enhanced imaging capabilities, featuring a Quad Tele System with a new 5x optical zoom lens and improved nightography performance. The device boasts a Snapdragon® 8 Gen 3 Mobile Platform, delivering superior AI processing and sustained performance, complemented by a 2600 nit peak brightness display and Corning® Gorilla® Armor for durability.

Security remains paramount with Samsung Knox safeguarding user data, while the promise of seven generations of OS upgrades ensures longevity and optimized performance over time.The Galaxy S24 Ultra Titanium Yellow is priced at INR 129,999 for the 12GB+256GB variant, with attractive launch offers including bank cashbacks, upgrade bonuses, and no-cost EMIs to make it accessible to a wider audience.