Samsung forges ahead in mid-premium smartphone market with launch of Galaxy A55 5G and Galaxy A35 5G

Samsung has introduced two new contenders, the Galaxy A55 5G and Galaxy A35 5G, to further solidify its position in the mid-premium smartphone segment in India. These latest additions to the Galaxy A series showcase Samsung’s commitment to delivering cutting-edge technology at accessible price points.Akshay Rao, General Manager of MX Business at Samsung India, underscored the significance of the launch, stating, “The Galaxy A55 5G & A35 5G represent our dedication to democratizing flagship-like innovations for all consumers.”

The Galaxy A55 5G and A35 5G feature premium design elements such as Gorilla Glass Victus+ protection and IP67 ratings for water and dust resistance, ensuring durability without compromising style.With a focus on user experience, these smartphones boast a 6.6-inch FHD+ Super AMOLED Display with a 120Hz refresh rate, delivering smooth visuals and immersive interactions.Powered by advanced AI technology, the camera systems offer enhanced photography capabilities, including low-light performance and intelligent scene recognition.Security is paramount, with the introduction of Samsung Knox Vault, providing robust hardware-based protection against cyber threats.

Pricing for the Galaxy A55 5G starts at INR 36,999, while the Galaxy A35 5G begins at INR 27,999, accompanied by attractive bank cashback offers and flexible EMI options.In addition to these benefits, customers can enjoy exclusive offers such as Amazon vouchers, complimentary YouTube Premium subscriptions, and Microsoft 365 bundles.

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