Kesh King Anti-Hairfall Shampoo, renowned for its Ayurvedic prowess, introduces a dynamic pairing of youthful exuberance, Palak Tiwari, and perennial beauty, Shilpa Shetty, in its latest brand communication.Crafted by Raju Hirani Films, the new television commercial promises to be a fresh, sticky, and attention-grabbing experience for audiences. Set against the backdrop of the nostalgic Bollywood melody “Ude Jab Jab Zulfe Teri,” the commercial is poised to captivate viewers nationwide when it airs this May. Ms. Priti Sureka, Director of Emami Limited, expressed excitement about the collaboration, stating, “Kesh King has long been synonymous with Ayurvedic excellence in hair and scalp care. With Shilpa Shetty’s enduring endorsement, coupled with Palak Tiwari’s emerging influence, we aim to address the diverse needs of our consumers, offering holistic solutions for persistent hair fall.”
Palak Tiwari, enthused about the partnership, remarked, “In today’s fast-paced lifestyle, natural remedies are indispensable. I trust authentic Ayurvedic solutions like Kesh King to maintain my hair’s strength and vitality.”Shilpa Shetty, reflecting on her journey with Kesh King, shared, “I am proud to be associated with this authentic Ayurvedic product. With Palak joining our family, we aim to introduce the invaluable benefits of Ayurveda to the younger generation.”
Beyond traditional media, Kesh King plans to leverage digital platforms to engage audiences across age groups, strengthening trust through interactive contests and challenges. Kesh King Anti-Hairfall Shampoo, enriched with 21 herbs, offers clinically proven results, reducing hair fall by up to 98%. Available in various sizes, the product ensures nourished, silky, and shiny hair, catering to diverse consumer needs.