ICICI Prudential Life Insurance has disbursed over ₹900 crore in loans against traditional policies during FY2025, marking a significant 60% year-on-year increase. The facility benefited more than 42,700 customers, providing them with timely liquidity without affecting their long-term financial plans. The insurer allows policyholders to borrow up to 80% of the surrender value of their traditional life insurance plans. Impressively, over 98% of these loans were processed and disbursed within 24 hours, thanks to a seamless, paperless digital platform available through the company’s website and mobile app.
Amish Banker, Chief Operations Officer, ICICI Prudential Life, stated, “The loan against policy feature ensures financial stability while keeping long-term goals intact. Increased adoption reflects our customers’ commitment to stay invested in life insurance.”
Financial advisors note a growing trend among policyholders using this facility to address short-term cash flow needs, particularly for education, healthcare, and premium payments. The feature is gaining popularity as a prudent financial option that preserves policy continuity while offering quick access to funds, reinforcing trust in traditional insurance products across the region.
