Hopscotch Raises $20 Million to further grow its marquee kids fashion brand

Hopscotch, a kids’ fashion brand, has raised $20 million in a funding round led by Amazon and other investors. This will enable Hopscotch to expand its offerings and serve more customers with the latest styles in kids’ fashion. 

The $20 million funding round is a testament to the strength of Hit Mark’s technology platform, which enables Hopscotch to identify and provide top fashion trends to clients before other merchants.

Hopscotch is well-positioned to accelerate expansion and expand market share, thanks to financial assistance from Amazon and other investors. Facebook co-founder Eduardo Saverin and other existing investors participated in the round, including Lionrock, IIFL Seed Venture Fund, RPG Ventures, and Techpro Ventures.Preetham N, Director, of Corporate Development at Amazon said, “Hopscotch has strong brand recall in the kids’ category. With this investment, we are happy to work with Hopscotch as it continues to reach and delight more customers.”

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