Halder Group celebrates 100 years of excellence and global expansion, unveils strategic rebranding

Halder Group, a stalwart in the rice and oil manufacturing sector, marks a significant milestone as it commemorates 100 years of pioneering success since its inception in 1924. Founded at the B.C. Halder Rice Mill in Birbhum, West Bengal, the company has evolved into a global leader, shaping the rice industry’s landscape across India and beyond.

In its centenary year, Halder Group announces transformative initiatives aimed at reinforcing its market position and catering to evolving consumer demands. This includes a strategic rebranding effort and a strategic entry into the retail sector, aligning with its commitment to innovation and customer satisfaction. Last year’s expansion into Ghana, Benin, Cameroon, and Togo underscores the company’s robust international growth strategy, complementing its existing market presence. Renowned for its quality products, including Parboiled rice under brands like Moti, Bhoj, and Diva, and premium edible oils Odaana and Omaana, Halder Group continues to uphold stringent standards of excellence and corporate responsibility.

Mr. Keshab Kumar Haldar, Managing Director and CEO of Halder Group, expressed gratitude to stakeholders, affirming their integral role in the company’s century-long journey. “As we celebrate this remarkable milestone, we remain dedicated to enhancing our offerings and expanding our global footprint, setting the stage for continued success in the next century,” he stated.