Fastrack, India’s youth brand, has launched a sub-brand exclusively for young women, Vyb. This stylish and unique brand caters to fashionistas who enjoy trends and up-to-date designs. The first collection features 71 stunning designs with different straps, plating colors, and dial shapes.
The watches are available at an affordable price range of Rs. 126540/- to Rs. 2960/-. The brand, which has a proven track record of building and growing global businesses at scale, is backed by Ashok, a business visionary with a strong bottom-line growth track record.
With the launch of Vyb, Fastrack expands its portfolio with new designs that have a touch of bling for the fashion-forward young women, encouraging them to exhibit their free-spirited party vibe with utmost confidence.The brand’s tagline, “Vyb On”, flawlessly captures this. Mr Ajay Maurya, Marketing Head Fastrack adds on the launch of the sub-brand, “Vyb watches are unique fashion statements, and we can’t wait to see our customer’s Vyb On with Vyb!”
