Dyson, the global technology company, has named Deepika Padukone as a Hair Care technologies brand ambassador. Through this partnership, Dyson aims to increase awareness around the importance of maintaining hair health, while continuing to drive relevance for Dyson’s technologically advanced styling tools. This aligns seamlessly with Dyson’s vision for redefining the hair styling experience with innovative engineering for every hair type, creating superior styles while avoiding heat damage.
Speaking about the partnership Ankit Jain, Managing Director, Dyson India said, “We are pleased to partner with Deepika Padukone. Combining cutting-edge engineering and forward-thinking design, Dyson Hair Care technologies have and will continue to revolutionize the way we care for and style our hair. Our association with Deepika will further amplify conversations on versatile, healthy everyday styling suited for all hair types.”
Dyson has consistently invested in pioneering technology. Seven years ago, it revolutionized hair care with the launch of the Dyson Supersonic™ hairdryer. Since then, Dyson has developed a range of styling tools engineered to provide superior styles for all hair types, limiting exposure to extreme heat damage. Dyson styling tools’ performance relies on extensive research, and understanding of hair structure, airflow dynamics, and damage effects.
