CarryMinati adds spice to KFC India’s menu with new saucy popcorn launch

In a bold first-of-its-kind collaboration, KFC India has partnered with YouTube sensation CarryMinati (Ajey Nagar) to launch the all-new Saucy Popcorn — a zesty twist on the brand’s iconic Chicken Popcorn, now drenched in a spicy and tangy Nashville sauce.Touted as a snack “made for the Internet generation,” this co-creation reflects CarryMinati’s saucy personality and GenZ appeal. With over 67 million followers, the digital creator isn’t just endorsing the product — he’s helped shape it, including the addition of a gamer-friendly spork, aimed at mess-free snacking.

The Saucy Popcorn is now available across 1,200+ KFC outlets nationwide, including for dine-in, takeaway, and delivery via KFC’s app, website, and leading food platforms. Priced from ₹199, it comes in a special edition pack featuring CarryMinati himself.

In Siliguri, the response to the KFC x CarryMinati offering has been notably enthusiastic. With a young, digital-savvy population and a growing appetite for quick bites, the product is poised to tap into Siliguri’s bustling fast food segment and influence local food trends.