Birla Fertility & IVF, amongst India’s top three fertility networks, has launched Fertility Circle (1800 123 1515), a first-of-its-kind toll-free support line offering unrecorded fertility counselling services. Available across India in English and Hindi, with plans to extend to regional languages, the initiative is designed to support individuals and couples with guidance, emotional support and clarity, whether they’re planning for parenthood, trying to conceive, considering treatment, or simply navigating questions around fertility. Fertility Circle was created to address a need that is often left unspoken: the lack of accessible, stigma-free, and trustworthy guidance. An internal study by Birla Fertility & IVF found that over 90% of individuals facing fertility challenges experience emotional exhaustion, yet only 29% seek timely professional support.
Fertility Circle aims to bridge this gap by offering judgement-free guidance from trained counsellors, with no cost, no pressure, and complete confidentiality. “We launched Fertility Circle to make it easier for people to start the conversation without fear, without pressure, and without cost,” said Abhishek Aggrawal, Chief Executive Officer, Birla Fertility & IVF. Parul Tyagi, Chief Marketing Officer, Birla Fertility & IVF, added: “Fertility Circle is designed to be a reliable starting point for anyone with questions or concerns around fertility.” Key highlights of Fertility Circle: a) 100% confidential and unrecorded conversations, b) Available in English and Hindi (regional languages coming soon), c) Open to individuals, partners, caregivers or anyone with fertility-related questions, d) Service available Monday to Friday, 9:00 am to 6:00 pm.
