Bangur Cement has embarked on a visionary journey with its latest campaign, “Vote Solid, Desh Solid,” seamlessly blending civic responsibility with social impact. Serving as a sequel to the widely acclaimed “Solid Ghar” campaign, this innovative initiative spearheaded by Bollywood luminary Sunny Deol aims to inspire a sense of duty and belonging among citizens as they gear up for the upcoming elections.
At the heart of the campaign lies a compelling message: just as Bangur Cement helps build sturdy homes, citizens can contribute to a stronger nation by exercising their right to vote. This unique approach not only underscores the importance of electoral participation but also emphasizes the collective responsibility towards nation-building.
The campaign introduces the “Vote ka Vachan” platform, accessible via Bangur Cement’s website votekavachan.bangurcement.com, where individuals can pledge to vote. For each pledge received, Bangur Cement pledges to donate 1 KG of cement towards social welfare projects, fostering a tangible connection between civic engagement and community development.Mr. Neeraj Akhoury, Managing Director of Shree Cement, remarked, “Bangur Cement’s ‘Vote Solid Desh Solid’ campaign embodies our commitment to holistic nation-building. By blending civic duty with social impact, we aspire to create a more resilient and inclusive society.”
