Ashok Leyland, a flagship company of the Hinduja Group and a leader in the Indian commercial vehicle sector, has inaugurated a new dealership for its Light Commercial Vehicles (LCVs) in Siliguri, West Bengal. This marks the company’s fifth LCV dealership in the state, as part of its broader strategy to tap into the rapidly growing commercial vehicle market in Eastern India. The new dealership, Happie Trucking, offers the complete range of Ashok Leyland’s LCV products, including BADA DOST, DOST, PARTNER, and MiTR, all backed by advanced service facilities in New Jalpaiguri.
With more than 800 touchpoints across India, Ashok Leyland aims to capitalize on the region’s booming infrastructure projects and growing demand for fuel-efficient commercial vehicles. The company’s LCVs, such as the BADA DOST and PARTNER, are designed to offer best-in-class power, mileage, and payload capacity, making them ideal for urban and rural applications.
Siliguri, with its strategic location and strong business activity in logistics, is seeing a surge in demand for LCVs. With infrastructure projects on the rise, businesses in Siliguri are increasingly looking for reliable, cost-effective transportation solutions, positioning Ashok Leyland’s new dealership as a key player in meeting these needs.
