Arun Icecreams, known for its popular treats made with real milk and cream, has launched its newest product — the Arun Ice Cream Donut. Announced in Chennai on November 24, the brand said the new offering blends the comfort of a donut with the cool indulgence of ice cream, creating a fresh option for consumers looking for something exciting and refreshing.
The company said the Ice Cream Donut is designed as a bite-sized treat that appeals to all age groups. Market trials across major regions received strong positive feedback, with customers appreciating its creamy texture, unique flavours, and eye-catching look. The brand added that the product reflects its commitment to reimagining classic favourites and connecting with younger consumers while continuing to delight families.
In Kolkata, where demand for affordable and innovative desserts has been rising steadily, retailers in the city say impulse-buy products priced around Rs.10 perform strongly, especially among students and office-goers. Arun Ice Cream Donuts are expected to see healthy traction as the festive and winter snacking season picks up. Priced at Rs.10, the Ice Cream Donuts come in Belgian Chocolate and Cookies n Cream flavours and are available at all HAP Daily and Arun Icecreams outlets. The brand’s parent company, Hatsun Agro Product Ltd., remains one of India’s leading dairy firms with a wide retail network and a strong portfolio of dairy and ice cream brands.
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