Apple can no longer provide customer support on social media platforms such as X, YouTube and others
If you are an Apple user, you can no longer report your issues through social media platforms like X and YouTube.
According to MacRumours, Apple is making significant changes to its customer support system with plans to eliminate the role of social media support advisors across platforms such as Twitter, YouTube and the Apple Support Community website. Starting later this year, customers seeking support will no longer have access to direct support from Apple employees on these platforms.
Starting October 1, the @AppleSupport Twitter account will stop providing personalized responses to direct messages to customers, according to MacRumours. Instead, automated replies will be sent to customers, informing them of alternative methods to reach Apple for help.
Additionally, Apple will stop offering technical support in the comments section of its YouTube support channel. Additionally, the company will phase out community specialist positions offered within the Apple Support Community, an online forum where customers seek guidance.
According to the report, Apple is expanding an option for affected employees to transition into phone-based support roles within the company. However, some advisors are reportedly unable or unwilling to make this switch. Sources reveal that Apple is limiting employees’ ability to switch to other chat-based support roles unless there is a medical justification. This particular ban has sparked outrage among members of the social media support group.
