Air India Express all set to rebrand its aircraft for a premium avatar: Report

Tata Group’s budget carrier Air India Express is planning to rebrand aircraft with new logo and livery.

As per the reports, the change in logo and livery will be done retaining the tail art of the aircraft which symbolizes India’s aesthetic art and culture. The rebranding will be done in a phases to ensure the smooth operations.

“Future Brand, the company that designed Air India’s new logo, is involved in the rebranding of Air India Express. We have a unique identity when it comes to tail art that beautifully displays India’s art and culture. Under the rebranding, the tail art will be retained but in a new way,” the official of Air India Express told ANI.

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